For personal trainers · USD 67

Sell PT without feeling like a salesperson.

You're good with clients. Then the consult ends and you don't know what to say, so you quote by the session and hope. This is how I package, present and close at a studio that runs 300 sessions a week, from the inner game to the exact words.

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Mark Ottobre teaching Sales Mastery to camera
Module 1, The Inner Game of Sales

What trainers tell me

The same problem, in their words.

Getting more clients and leads. I don't do any marketing to be honest.Trainer, Instagram DM
Catching leads I would say. Reels and word of mouth mostly, and it's inconsistent.Online trainer, Instagram DM
I want to charge more for my time but I don't know how to present it.Trainer, Wolfpack intake

What's inside

Seven modules. One system.

About 4 hours. Watch one module, use it in your next consult.

Get Sales MasteryUSD 67. One payment, no expiry.

How it works

One week. Not a library.

Start with module one, even if you want the script.Why you undercharge, and the exercises that fix it. Skip this and the script won't come out of your mouth.
Fix your packaging.The four ways to sell personal training. One of them makes you the least money and most trainers use it.
Run the conversation.Rapport, questions, the three types of clients, the ask. Then the five objections and what to say to each.
Present it properly.The slide deck I use in consults, with real client results. Reformat it and use it this week.

Who's teaching

Mark Ottobre

Trainer since 2006. Owner of Enterprise Fitness in Melbourne, a private studio where every coach learned to screen, program and sell through my internship before they touched a client. PICP Level 5 under Charles Poliquin. Author of The Enterprise Diet. Trainers have flown from Canada, Germany and the UK to learn this in person. This is the first time it has been sold as a short course.

20years coaching
300+sessions a week at Enterprise
350+first-place finishes coached

Trainers who learned this in person

Their words

What other mentor can you find at this level?Francois Preece, personal trainer, Montreal
You can't failEgwin Tan, co-founder of Busifit
Unlike any other program I have encountered in 25 yearsJeremy Evans, Fitness First Melbourne Central

The price

One payment

USD67
  • Seven modules, about 4 hours
  • The conversational script, word for word
  • The five objections and the role plays
  • The consult slide deck to reformat and use
  • Access inside the Enterprise Fitness Academy group on Skool
  • No expiry
Get Sales Mastery

You join the Enterprise Fitness Academy group on Skool free, then unlock the course inside it with one payment. Prices in US dollars. Access does not expire.

Want the assessment side too?

Sales Mastery plus Screen to Program together is USD 97. Charge properly, and have the system behind it that makes the result.

See the bundle

Straight answers

Questions

I hate selling. Is this for me?
That's who it's for. Module one is the inner game for exactly that reason. The script comes after.
Is this for studio owners or solo trainers?
Both. The packaging module covers renting, studios and online. The objections are the same everywhere.
Is it Australian only?
No. The prices and examples are in Australian dollars from my studio, the method is the same in any currency.
How long do I have access?
It doesn't expire. The videos sit inside the Enterprise Fitness Academy group on Skool.
Sales Mastery for PTsUSD 67, one payment
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